Soca hit on iTunes

beadottin, beadottin@nationnews.com

Added 26 November 2012

1123lilrick

We Want Drinkz is going global. The Crop Over 2012 hit performed and written by King Bubba and Li’l Rick, and also co-written by Corey Forde, is being featured on the iTunes iOS game Tap Tap Revenge, one of the longest running music discovery games on iTunes. This information was contained in a news release. Another version of the song, with the hook changed to “we want dunks” and carrying that name, has been recorded and is being played at Miami Heat and LA Clippers NBA games. The original version is available on Android and iPhones and is also available for download worldwide through iTunes and other sites such as amazon.com. A “3 Zero Remix” of the song, featuring Machel Montano, is due for release at next year’s Trinidad Carnival. The distribution has come through C2W (Caribbean To The World) Music, a music publisher registered in Jamaica. The principals in the company are chief executive officer Ivan Berry, a Kittitian resident in Toronto, and Barbadian Derek Wilkie, who is president and director of operations. Wilkie explained that C2W Music, a publisher member of local copyright society COSCAP, had a relationship with music industry heavyweight Max Gousse, senior vice-president of Island/Def Jam, through which it provided songs for its artists. Several of these songs were about to be released, he said. “C2W Music has created some 650 songs in the last eight months through its innovative and extremely successful songwriting camps,” he added. Writing camps have been held in St Vincent, Barbados, Nevis, Jamaica, Anguilla and St Lucia, where the most recent was staged this week. “C2W Music is fast becoming the go-to Caribbean publisher for advertising, film, TV and labels,” he said. COSCAP chief executive officer Erica Smith welcomed the breakthrough by C2W Music. “COSCAP is very proud to have C2W Music as a publisher member, particularly in light of the changing structure of the music industry and the increasing forms of revenue generation,” she said. (PR)

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