• Today
    December 11

  • 02:58 PM

Jamaica eyeing Barbados market


Added 09 June 2017


In conversation at the launch of the JAMPRO Caribbean Mission (from left) are JAMPRO vice-president of export and market development, Robert Scott, JAMPRO manager, market development, agro processing and services, Marlene Porter, senior productivity specialist, technical assistance services unit, Jamaica Productivity Centre, Tamar Nelson, and Development Bank of Jamaica managing director Milverton Reynolds. (GP)


BARBADOS IS ONE of three major Caribbean markets that have attracted the attention of Jamaican exporters.

Next month, JAMPRO, Jamaica’s trade and investment promotions agency, will lead 18 companies on export promotion missions to Barbados, Trinidad and Tobago and The Bahamas.

And Jamaican officials said it was part of that agency’s strategy to develop Jamaican exporters and increase export to regional markets.

Called The Caribbean Market Mission, the venture is a part of JAMPRO’s export development programme Export Max, and will start in Barbados on June 18 before ending in The Bahamas on June 30.

JAMPRO’s vice-president of export and market development, Robert Scott, said Export Max programme had already provided development services for the enrolled companies to improve their strategic planning, marketing, labelling and productivity.

He explained that the programme is now deepening the market penetration phase with the Caribbean mission.

“At the commencement of the Export Max programme, the participants highlighted the Caribbean region as a key target market of interest as the people of this region share similar tastes and consumption patterns,” he said.

“Based on our assessments and prior partnerships, Barbados, Trinidad and Tobago and The Bahamas will be the locations for companies to promote Brand Jamaica, and reap the benefit of their development for the past two years.”

Scott added: “We are looking forward to strengthening our Caribbean partnerships, and will be working assiduously to ensure that companies learn about what is in demand in these markets; our aim is to build relationships locally as we increase trade. I am pleased that with the support of our partners, we will make this initiative a reality and hopefully boost Caribbean trade.”

JAMPRO expects the mission to “give companies the opportunity to promote brand Jamaica in the region and increase the export of Jamaican products to regional markets”.

They said participating companies would have scheduled business meetings with buyers to promote their products, execute trade visits to key retail outlets, and have key discussions with private and public sector partners to garner market intelligence. (SC/PR)


Dos and Donts

Welcome to our discussion forum here on nationnews.com. We encourage lively debate, but we also urge you to take note of the following:

  • Stay on topic – This helps keep the thread focused on the discussion at hand. If you would like to discuss another topic, look for a relevant article.
  • Be respectful – Meeting differences of opinion with civil discussion encourages multiple perspectives and a positive commenting environment.
  • Do not type in capitals – In addition to being considered “shouting” it is also difficult to read.
  • All comments will be moderated – Given the volume of comments each day, this may take some time. So please be patient.
  • We reserve the right to remove comments – Comments that we find to be abusive, spam, libellous, hateful, off-topic or harassing may be removed.
  • Reproduction of comments – Some of your comments may be reproduced on the website or in our daily newspapers. We will use the handle, not your email address.
  • Do not advertise – Please contact our Advertising Department.
  • Contact our Online Editor if you have questions or concerns.
  • Read our full Commenting Policy and Terms of Use.
comments powered by Disqus


Do you think that trade unions have done enough to ensure retrenched workers are not disadvantaged?