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Bank On Me winner has clearer vision


terrybogles, [email protected]

Bank On Me winner has clearer vision

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KRISTINA ADAMS is the winner of the inaugural Bank On Me reality television show.
The owner of Adams’ Aqualife, an aquaculture farm in St Philip, came out on top of a field of 29 contestants to receive major sponsorship deals and other offers to get her business idea off the ground.
After a Press conference on Tuesday, she spoke about her business.
“I breed red tilapia and red claw crayfish. I have my own breed stock and we work with Shorelinez processing plant which is our distributor. When it is harvest time, they will come to the farm, collect all the fish and do all the processing,” she said.
Adams said she distributes fresh fish to hotels and restaurants, although she hopes one day to expand and sell frozen fish to supermarkets.
As for the show, she admitted she was intimidated at first but came to view everyone involved as a family. She said the programme helped her focus.
“I entered with a business idea but I didn’t know what to do with it. Then Scotiabank swoops in with a business plan; Caribbean [Development] Export [Agency] gives you options you never even thought about and FundAccess helps you with finances. There were so many tools given to us in a short space of time which helped me to focus my business and decide where I wanted to take it,” she said.
Adams walked away with a $15 000 cheque from Scotiabank; $80 000 in equity from Williams Industries; retail space in Satjay Mall valued at $25 000; $10 000 in advertising from CaribVision and $10 000 worth of communication services from SFa Communications and more.
Executive producer and director of Bank On Me, Alison Saunders of Blue Waters Productions, said she was pleased with the quality of the contestants and the response from the public. She said the six-week show was an excellent vehicle to let Barbadians know of the varied funding opportunities available and also was proof the creative industry was not dead.
Saunders said plans were in motion for Season 2, which she hoped would attract more contestants. (CA)

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