Two tourism gurus yesterday reiterated the need for cheaper intra-regional travel in order to make tourism succeed.
Bahamian tourism expert Vincent Vanderpool-Wallace told industry players at the fourth quarterly meeting of the Barbados Hotel and Tourism Association (BHTA) at Hilton Barbados that the biggest single untapped market for the Caribbean was the Caribbean itself.
“More people will come to you from a place that’s nearer than from far away, but somehow our egos are pushed up to the sky when we talk of getting people from the other side of the world,” he said.
Noting that travellers would naturally come from nearer once a destination was attractive enough, Vanderpool-Wallace suggested reducing taxes on airline tickets. (RJ)