Kiddy Cricket turning out future WI players

Article by PR

JUST OVER 15 YEARS AGO, Dr Michael Seepersaud, chief cricket development officer of the West Indies Cricket Board (WICB), came up with an idea.

The rebuilding of West Indies cricket had to start as early as possible – even before little hands were strong enough to lift a heavy willow or heave a ball 22 yards down a pitch. His idea gave birth to the Kiddy Cricket programme which the WICB quickly introduced to a small number of schools around the region.

“Our aim is not primarily to produce stars, but to reintroduce cricket into the school system to inform and educate, thereby generating interest in the game and hopefully to produce cricketing stars as a residual effect. The objective is for the kids to have fun while playing the game regularly and to acquire life skills while doing so,” said Seepersaud back in the early 2000s.

However, to grow and fulfil its mandate, the programme needed the support and strength of a major, committed sponsor and so in 2000 Scotiabank became the exclusive sponsor of the Kiddy Cricket programme. (PR)

Please read the full story in today’s Sunday Sun, or in the eNATION edition.