Thursday, March 28, 2024

BBC sold, but Coke rights stay

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THE BARBADOS BOTTLING COMPANY Ltd (BBC) has been sold.

Banks Holdings Ltd (BHL) announced the sale to fellow Coca-Cola bottling partner KOSCAB Distribution (Barbados) Ltd., but gave the assurance Barbadians would continue to enjoy locally made Coca-Cola products.

Under the new business operation, BBC retains its name and bottling rights to produce Coca-Cola and its affiliated brands.

“We are pleased to be the new owners of BBC. The Coca-Cola Company has initiated changes to their business model in the Latin Centre Business Unit, which includes Barbados and other important areas in the region,” said KOSCAB managing director Carlos Diaz.

“The result is bottler consolidation in the southern Caribbean with KOSCAB Holdings Ltd, the parent company of KOSCAB Distribution (Barbados) Ltd, currently leading bottling and distribution operations in Grenada, St Kitts, St Vincent, Antigua and Barbados. We value the BBC legacy and intend to continue to build its reputation as a world-class business operation.”

KOSCAB Holdings Ltd chairman Alberto Rivera said: “We are confident that this new partnership enables us to continue to exceed the expectations of our local consumers and customers, who will keep enjoying the highest quality products . . . .”

BBC’s employees are expected to be fully integrated into the new operation headed by former BHL group marketing manager Andre Thomas. (PR/SAT)

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